Archived videos for: Switch Campaign
- Switch - De la Soul
- Switch - Alex Schoknech
- Switch - Andy Skowronski
- Switch - Bill Swan
- Switch - Damon Wright
- Switch - Dave Haxton
- Switch - David Carey
- Switch - Dianne Druyff
- Switch - DJ Q-Bert
- Switch - Ellen Feiss
- Switch - Fabiola Torres
- Switch - Gautam Godse
- Switch - Gianni Jacklone
- Switch - Hamilton Morris
- Switch - Janie Porche
- Switch - Jentry Poss
- Switch - Jeremiah Cohick
- Switch - Mark Gibson
- Switch - Theresa McPherson
- Switch - Will Ferrell
- Switch - Will Ferrell (iPod)
- Switch - Will Ferrell (Santa Switch)
Brief category description:
Switch was an advertising campaign launched by Apple Computer (now Apple Inc.) on June 10, 2002. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. An international television and print ad campaign directed users to a website where various myths about the Mac platform were dispelled. The television commercials were directed by Errol Morris.